Dina Srinivasan authored the paper 鈥�,鈥� which explains market concerns with Facebook under prevailing economic theory and shows how the company鈥檚 privacy issues have everything to do with competition. For the previous ten years, Srinivasan was a technology entrepreneur and advertising executive. Most recently, she worked for WPP, the world鈥檚 largest advertising holding company, helping shape the company’s programmatic advertising strategy and partnerships. Formerly, she was the founder of Effidia, an advertising technology company whose technology was acquired by a division of WPP. Srinivasan holds a J.D. from Yale Law School, where she studied law & economics and was an Olin Fellow with the Kauffman Program in Law, Economics and Entrepreneurship. She received a B.A. in political science and a minor in music from the University of Washington. While an undergraduate, she created one of the first applications to bridge text messaging across CDMA, TDMA, and GSM spectrum networks in the U.S. Srinivasan lives in California with her husband and four children.
Dina Srinivasan
By this expert
Google Monopolizes Ad Markets Through Conduct Lawmakers Prohibit in Other Electronic Trading Markets
A look inside the byzantine world of online ads
Can Antitrust Law Rein in Facebook鈥檚 Data-Mining Profit Machine?
Facebook engaged in an elaborate bait and switch on user data: Privacy disappeared when competition did. Laws governing competition could change that.
Featuring this expert
Everyone Versus Google: Will Big Tech Be Held Accountable?
The tech giant is in the hot seat, but it鈥檚 going to be a 鈥渂ig fight,鈥� warns antitrust expert Mark Glick.
Google鈥檚 Dominance of Online Ads is a Big Deal. Here鈥檚 How to Fix It.
Legal scholar Dina Srinivasan talks to INET鈥檚 Lynn Parramore about restoring fairness to a regulatory Wild West.
Dina Srinivasan's INET funded research into Google's advertising monopoly is featured in the NY Times
鈥淲hen Texas and nine other states filed an antitrust lawsuit against Google last week, the complaint identified many of the same conflicts of interest as Ms. Srinivasan鈥檚 paper, Why Google Dominates Advertising Markets鈥� in the Stanford Technology Law Review. The lawsuit said Google controlled every part of the digital advertising pipeline and used it to give priority to its own services, acting as 鈥減itcher, batter and umpire, all at the same time.鈥� … 鈥淢arshall Steinbaum, an assistant professor at the University of Utah鈥檚 economics department, wrote on Twitter that Ms. Srinivasan鈥檚 articles on Google and Facebook had a greater influence on the recently filed antitrust cases than all the other research about those companies or tech in general by traditional economists focused on competition policy.鈥� — Daisuke Wakabayashi, New York Times
INET research into big tech's monopoly power is cited in the FT
“That starts to take tech regulation to a place that鈥檚 more similar to financial regulation, which is where it should be. On that note, check out this very interesting INET paper by Dina Srinivasan, which looks at how Google monopolises advertising markets in ways that would be prohibited in other electronic trading markets.” — Rana Foroohar, Financial Times